Thursday, May 23, 2013

Changes at iSOA Group

On behalf of the iSOA Group, Inc.'s leadership team I would like to share with you, our customers, partners and consultants some changes at iSOA Group.


iSOA Group, Inc. and our trusted advisors will continue our focus and evolution to support customers in their deployment of secure integration solutions, mobile, and development of solutions that are focused on bringing real business value to technology. iSOA is razor focused on these efforts and slightly changing our business approach as well as some key staff changes. iSOA Group, Inc. is:

  1. Expanding around integration services that include Web APIs, DataPower, mobile development and industry solutions.
  2. Continuing to leverage our consultants across the USA to focus on the delivery of key services and solutions.
  3. Maintaining our IBM and other IBM Business Partner relationships, to help us deliver solutions for our customers.

In addition, efforts by Sandy Bickett in the Mid-Atlantic has helped us realize the need to have sales and support resources closer to the customer. Our goal is to have a sales presence in the East and West to help support our expansion into new opportunities.

In order to achieve that goal and increase our agility around sales, marketing and solution development, we have determined that the sales and marketing leader needs to be based in California. We hired Brian Silverman in 2011 to help us evaluate our strategy and create the reputation and infrastructure to support these changes. As many of you know, we had a very productive Impact2013, meeting with clients and establishing relationships. We launched a new version of isoagroup.com web site, improved our social media presence, and the output from our blog are all resonating with current customers and prospect. As you also may know, Brian Silverman is based in Florida, and due to personal commitments cannot move west to be part of this agile focus on sales, marketing, and solution efforts in the West.

It is with heavy hearts that we announce, effective May 23rd, Brian is leaving iSOA Group to pursue other opportunities. He has committed to continue to be an advisor/counsel to us, as needed, and will assist in the transition. Brian also will be a guest writer on our isoablog as time permits.

We also would like to announce that Susan Rohlman, who resides in the Bay Area, has become part of the iSOA team and will be key in maintaining our client base in the Pacific North West and driving new opportunities. Join us in welcoming Susan.

As with all changes there will be some time for coordination but we will do our best to make these changes as seamless as possible, with little or no impact to our valued customers, partners and consultants. We wish Brian Silverman continued success in the future and a heartfelt "Thank you so very much". Please join me in wishing Brian farewell.


Cheryl Bertini

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